In the journal article ‘To See and Be Seen: Celebrity Practice on Twitter’ Scholars Alice Marwick and Dana Boyd from Microsoft Research describe how Social media technologies allow people to connect by creating and sharing content. On Twitter, celebrity is practiced through the appearance and performance of ‘backstage’ access. Celebrity practitioners reveal what appears to be personal information to create a sense of intimacy between participant and follower, publicly acknowledge fans, and use language and cultural references to create affiliations with followers via an online persona.
The image above is a Twitter post from famous Melbourne Hip Hop Artist Allday, AKA Tom Gaynor. In this image Allday is seen describing how the popularity or “followers” of an online persona are irrelevant if you are not a “good person” in “real f**king life”.
This image provoked me (Edward J) to provide the pictured response, questioning whether Allday is actually saying what he posted or whether it is merely an opinion generated by his online persona.
It is impossible to know whether Allday is a “good person” without knowing him well enough to make a subjective assessment, but in this instance Twitter has provided the artist with an opportunity to express an opinion, via his online persona, without the need to engage with his followers in “real f**king life”.